Planning our Radio Advert
When planning the treatment for our radio advert we were not aware how we could advertise or documentary in order to attract our targeted demographics. However we realised the essential advert tricks are the ones that would leave our audience thinking. So what better ways to do this then include sound bites from our programme that will make our target audience want to find out more about our programme and therefore want to watch it?
Our Second ancillary product conforms to the code and conventions of a Radio Advert, as it contains; the channel is mentioned (BBC 3), average length is usually between 30-40 seconds which ours meet. We have included sound bites from our documentary that asks questions. We also have a voice over narrating what the show is about and at the same time have a music bed. And finally the most important t bit about adverts is mentioning the scheduling, which we have done.
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